Helbor is one of the largest real estate developers in Brazil. Its operations are recognized for its strong presence in the São Paulo Metropolitan Region, which concentrates more than 21 million inhabitants. Throughout its 42-year history, the Company has developed significant expertise in real estate. It has developed 265 projects, totaling more than 42,000 units delivered and more than 8 million m² of built area.
As the Company’s business is focused exclusively on development activities, it has sought solutions for two other important activities in this segment – construction, and sales. Its model allows for more efficient management of the costs of each activity related to the developments, in addition to providing greater dynamism and flexibility to operate in various market segments and take advantage of opportunities that prove to be strategically attractive. The Company also maintains strategic partnerships with other developers/constructors that share the same business values and demonstrate experience in the segment or target region.
Helbor’s expansion involves its new positioning, which is focused mainly on projects in the municipality of São Paulo and in the Greater São Paulo region, where it has delivered solid results in the sale of the projects launched. Also, the Company has the flexibility to launch projects that present themselves as business opportunities in regions where it has solid partnerships and competitive advantages, and may also include customized solutions that meet specific demands and present a strong potential for a return to its shareholders. In parallel, Helbor has gathered a considerable portfolio of land already acquired, which is strategically concentrated in the municipality of São Paulo, with an estimated total VGV (General Sales Value) of R$ 11 billion.
Purpose, Vision and Values
Purpose
Transforming spaces into places where you feel at home.
Business Vision
To be recognized as the developer that delivers real estate experiences that drive the industry forward and positively impact people’s lives.
Positioning
Helbor is a Brazilian real estate developer that develops real estate projects and transforms its surroundings, delivering value to customers, partners, and shareholders. With a legacy of excellence, it creates timeless and welcoming spaces for everyone to live better.
Values
Building bonds: Long-lasting relationships are the basis for a business’ growth, and we know that confidence is what sustains them. That is why we work closely and, above all, transparently, always aiming to exceed expectations and ensure quality in everything we do, to gain the trust of those who relate to us.
Projecting achievements: We are results-oriented and understand that our growth is tied to the success of our
partners, customers, investors, and the society. Therefore, we pursue sustainable development, understanding the individuality of each one and committing ourselves
not only to our results, but to contributing, adding value, and making a difference in people’s lives.
Entrepreneurship is our foundation: We were born from entrepreneurship, which motivates us to embrace new opportunities creatively and firmly. We are concerned about being ahead in order to offer
the solution that best suits our customers. In each journey, we add new learning, and, most importantly: we adapt and evolve.
Designing new ideas: We are a family company and we keep this in our DNA. We know that a bright future depends on the past we have built and on what we do today. We are dedicated and passionate in all our deliveries, turning each one of them into projects that capture people’s hearts, inspire, and leave a legacy for future generations.